User Review
( votes)Push notification ads have become one of the most cost-effective traffic sources for CPA affiliates. The format delivers ads directly to a user’s device (even when they’re not browsing), generates high visibility, and costs a fraction of social or search traffic. Here are the best push ad networks for CPA campaigns in 2026.
Top Push Ad Networks Compared
| Network | Min Deposit | CPC Range | Traffic Volume | Best For |
|---|---|---|---|---|
| PropellerAds | $100 | $0.005-$0.03 | Very High | Volume, auto-optimization |
| RichAds (RichPush) | $100 | $0.003-$0.02 | High | Cheap CPCs, good targeting |
| Galaksion | $50 | $0.003-$0.015 | Medium | Budget-friendly |
| Zeropark | $200 | $0.01-$0.05 | High | Premium quality |
| Adsterra | $100 | $0.005-$0.02 | High | CPA + traffic combo |
| EVADAV | $100 | $0.003-$0.01 | Medium | Native push hybrid |
1. PropellerAds – Largest Push Network
PropellerAds has the highest push traffic volume globally. Their CPA Goal bidding model is a game-changer for affiliates – you set your target CPA and the algorithm optimizes delivery to hit it. This removes much of the manual optimization work that makes push campaigns tedious.
Their push formats include classic push, in-page push (works on iOS), and interstitials. The self-serve platform is polished with real-time bidding, automated rules, and detailed analytics.
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Pros: Huge volume, CPA Goal automation, in-page push for iOS
Cons: Some bot traffic on cheaper zones, competitive bidding on top geos
2. RichAds – Best CPCs
RichAds (formerly RichPush) consistently offers the lowest CPCs for push traffic, especially in Tier 2/3 geos. Their subscriber quality is solid, and their targeting options include carrier, connection type, browser language, and subscriber age (how long since the user opted in).
Subscriber age targeting is crucial: fresh subscribers (0-3 days) click at 2-3x the rate of older subscribers but also have higher bot rates. Finding the sweet spot (3-14 day subscribers) often yields the best ROI.
Pros: Cheapest CPCs, subscriber age targeting, good API
Cons: Smaller volume than PropellerAds, dashboard less polished
3. Galaksion – Best for Small Budgets
Galaksion’s $50 minimum deposit is the lowest on this list, making it accessible for testing. Their push traffic quality is decent for the price, and they offer both CPC and CPM bidding models. The platform is straightforward without overwhelming options.
Pros: Low minimum deposit, simple interface, adult-friendly
Cons: Limited targeting options, smaller traffic pool
4. Zeropark – Premium Quality
Zeropark is the premium option. Higher CPCs but significantly better traffic quality and lower bot rates. Their push traffic converts well for finance, insurance, and other high-payout CPA verticals where traffic quality directly impacts approval rates and chargebacks.
Pros: Highest quality traffic, excellent targeting, strong for high-payout offers
Cons: $200 minimum deposit, expensive CPCs, strict compliance
5. Adsterra – Best CPA + Traffic Combo
Adsterra is unique because they’re both a traffic source and a CPA network. You can buy push traffic and run it to their own CPA offers in a single platform. Their Social Bar format (enhanced push) generates strong engagement on mobile.
Pros: Integrated CPA offers, Social Bar format, $5 min payout on CPA side
Cons: Can’t use competitor CPA offers easily, mixed quality
Best CPA Verticals for Push Traffic
- VPN/Antivirus: Fear-based push creatives (“Your device may be at risk”) convert well. $1-$5 CPA per install.
- Sweepstakes: Prize-win push notifications have high CTRs. $0.50-$3 per SOI lead.
- Dating: Works especially well in Tier 2/3 geos. $2-$5 per SOI signup.
- Finance/Crypto: Higher CPCs but $20-$100+ CPA on qualified leads.
- Nutra: Weight loss and skincare push campaigns perform in specific geos. $15-$40 CPA on trial offers.
- Gambling/Betting: Strong during sports seasons. $20-$80 CPA per first-time depositor.
Push Campaign Best Practices
- Creative rotation: Push ads fatigue fast. Rotate 5-10 creatives and refresh weekly. Icon images matter more than you think.
- Subscriber age targeting: Start with 0-7 day subscribers for volume, then test 7-30 day for ROI.
- Dayparting: Push notifications sent during work hours (10am-2pm local time) often have higher CTRs than evening sends.
- Frequency capping: Cap at 1-2 impressions per user per day. More than that tanks CTR and annoys users.
- Landing page speed: Push users expect instant loads. Pre-landers must load in under 2 seconds on mobile.
- Split test everything: Test title variations, icon images, description text, and landing pages separately. Change one variable at a time.
In-Page Push: The iOS Solution
Classic push notifications don’t work on iOS (Apple blocks web push from third-party sites). In-page push (also called web push or Social Bar) displays a push-style notification within the webpage itself, bypassing iOS restrictions. PropellerAds and Adsterra both offer strong in-page push formats. This opens up 25-30% of mobile traffic that classic push can’t reach.
