Overview
Digital Advertising Alliance (digitaladvertisingalliance.org) is Industry self-regulatory body and network for interest-based advertising. Not a traditional CPA network.
Founded in 2010 and headquartered in Washington, DC, USA. Specializes in Display, Behavioral Targeting.
Offer Types
Primarily covers Display, Behavioral Targeting vertical. Payment terms: Monthly at Varies minimum via Wire.
Pros & Cons
Pros: Monthly payments, Display specialization.
Cons: Limited offer variety outside core vertical. Smaller network with less affiliate manager availability.
Bottom Line
Our rating: 3.5/5. Digital Advertising Alliance is worth considering if you’re specifically targeting Display offers and the minimum payout of Varies works for your volume.
